YOU ARE ICONIC: Eve Thoreau

We're hitting a major milestone this year as IB turns 10! To celebrate this monumental moment, we drew inspiration from the concept of icons and what it truly means to be iconic. It felt fitting to showcase our ICONIC Collection worn by someone we consider a true icon. Someone with life experience, fascinating stories and a personal style all her own. 

The face of our ICONIC campaign is Eve Thoreau. A former Besty Johnson shop girl turned model, turned IB muse who spent her early years in New York City and now resides in Upstate New York. Fall in love with Eve in this behind the scenes video from our photoshoot. Featuring the Intentionally Blank ICONIC Collection and personal commentary from this incredible woman.